75inch 2000nits ultra high bright lcd screen digital advertising display outdoor signage

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Facing Digital Outdoor Advertising in the 5G Era

As the time enters 2020, the word "5G" has been repeatedly mentioned in the technology and media circles, everywhere. At present, the first wave of 5G wireless networks has been deployed and started small-scale applications. Consumers and enterprises are also excited about the prospect of ultra-high-speed connections brought about by this technology. So, what exactly does 5G technology mean for the digital outdoor advertising environment?
Compared with previous iterations of information technology, the most frequently mentioned and cited benefit of 5G technology is transmission speed. The transmission speed of 5G is 10 to 20 times that of 4G. Of course, its response speed is much faster. In addition, its other benefits include wider signal coverage and larger equipment carrying capacity at the same time. This means that when we are in a full-seat stadium or music festival scene, our mobile phone network functions are normal, whether it is making calls, surfing the Internet or even transferring files, all can be unimpeded. Finally, network latency and the response time required for devices to communicate with each other over the wireless network will also be greatly reduced.
Based on these stronger network characteristics, the digital outdoor advertising industry will usher in a new wave of development. We will have the opportunity to apply 5G technology to the digital outdoor advertising industry and achieve more creativity.

1, Live streaming
With the significant improvement in speed and delay of digital outdoor media transmission, the possibility of real-time and stable streaming media connections between network-based digital outdoor media points has also been greatly enhanced.
2, Augmented reality (AR)
The stronger technical capabilities conferred by 5G technology will greatly enhance the ability to link between different digital outdoor advertising points, and it will also open up more creative and personalized experiences for more advertising point terminals to connect to the remote central system. door.
3. Optimization of personalization, machine learning and dynamic creativity
Looking further, the widespread use of 5G technology makes it possible for digital advertising screens outside users to interact with other mobile devices, applications, cameras and even wearable devices. These interactions can be used to collect and process data and provide more targeted Sexual experience.
The above examples are just a few areas where 5G technology may have an impact on digital outdoor advertising in the near future.

Shenzhen Adkiosk started from a shell designing department at 2007, is a professional commercial display solutions provider. We are able to provide customers from conceptual creative design to product implementation, from professional manufacturing R&D innovation to final production and sales. We accept OEM and ODM orders.

Main products include but not limited to LCD advertising player, interactive touch panel digital signage, LCD video wall, outdoor digital signage, self-service terminal, sharing charger kiosk, shared charging cabinet, etc.